Post by account_disabled on Feb 20, 2024 4:17:22 GMT -5
Amarketing seeks the exponential exposure and dissemination of a message or content. The idea is to ensure that it is seen by as many people as possible and that they themselves share it on their social networks forums email messaging applications etc. A great example of this type of online marketing is the campaign El Yeti en Formigal launched by the Hawkers sunglasses brand in collaboration with Aramn the company that manages the ski resorts in Aragn. leak of images in which the Yeti appeared in the Formigal ski resort supposedly taken by Canarian tourists.
As expected the news soon began to circulate on social networks and the web in general but the most impressive thing was that it went much further and reached traditional C Level Contact List media such as El Mundo La Vanguardia and The Telegraph. In the end Hawkers announced that it was their last campaign to present their new sunglasses for skiers. The result a campaign carried out with a small budget that achieved international reach and dissemination. Red Bull content marketing The energy drink company has been able to fully exploit the potential of content marketing especially through video marketing.
With a thorough understanding of her ideal buyer persona or client she has managed to identify which stories impact her and has taken them to audiovisual format to conquer them and build an audience without having to talk about her product. A great example of what he does is Felix Baumgartners jump from the edge of space which in a short time collected over million views on YouTube alone. Of course not every company has the budget to take a famous athlete to jump from the stratosphere. But they do have the ability to exploit video in their content marketing campaigns. Audiovisual content as an integral part of a digital strategy Remember that according to Omnicore figures cited in HubSpot audiovisual content is times more likely to generate organic.
As expected the news soon began to circulate on social networks and the web in general but the most impressive thing was that it went much further and reached traditional C Level Contact List media such as El Mundo La Vanguardia and The Telegraph. In the end Hawkers announced that it was their last campaign to present their new sunglasses for skiers. The result a campaign carried out with a small budget that achieved international reach and dissemination. Red Bull content marketing The energy drink company has been able to fully exploit the potential of content marketing especially through video marketing.
With a thorough understanding of her ideal buyer persona or client she has managed to identify which stories impact her and has taken them to audiovisual format to conquer them and build an audience without having to talk about her product. A great example of what he does is Felix Baumgartners jump from the edge of space which in a short time collected over million views on YouTube alone. Of course not every company has the budget to take a famous athlete to jump from the stratosphere. But they do have the ability to exploit video in their content marketing campaigns. Audiovisual content as an integral part of a digital strategy Remember that according to Omnicore figures cited in HubSpot audiovisual content is times more likely to generate organic.